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DeLorean Revived: Introducing the Alpha5, the Future of EVs

Updated: Mar 14, 2023

DeLorean Motor Company, a notable enterprise known for its DeLorean DMC-12 sports car which served as the inspiration for Doc Brown's time machine in the classic "Back to the Future" trilogy, has reemerged as an electric vehicle (EV) enterprise and is presently developing its premier model, the Alpha5.

As initially revealed in May of the previous year, the Alpha5 is a commodious coupe that is fortified with a 100-kwh battery and has the capacity to travel more than 300 miles on a single charge.

Similar to its forerunner, the DMC-12, the Alpha5 was devised by Italdesign and flaunts a pair of distinctive gullwing doors. The enterprise has also claimed that it can effortlessly reach a speed of 88 mph, a remarkable accomplishment it can attain in just 4.4 seconds.

Per the current CEO of DeLorean, Joost DeVries, the enterprise had previously planned to construct 9,531 Alpha5 coupes, the same quantity that had been established for the DMC-12's production. However, only a little under 9,000 of these were eventually constructed.

In an email sent to Motor Authority, DeVries stated that his company has now lowered its goal to only build 4,000 Alpha5 coupes over a period of five years, the same timeline that was previously publicized. He attributed the decrease in production to supply chain limitations, adding that the company prefers to sell only as many cars as it can confidently manufacture, instead of offering excess cars and then failing to deliver them.

The enterprise is presently accepting reservations for the Alpha5, and in a unique twist, they are doing so through the sale of a non-fungible token (NFT) linked to a specific slot in the production line. DeLorean also intends to establish a marketplace where these NFTs (and thus the slots they represent) can be exchanged.

Currently, the NFT costs $2,500, but its price will increase to $3,500 on March 12, with further price hikes of $500 to be introduced for every additional 500 reservations made.

DeLorean has yet to disclose the cost and manufacturing location of the Alpha5. However, DeVries confirmed that this information, along with the final specifications and delivery timeline, will be unveiled later this year. The enterprise has several other models in the pipeline, glimpses of which can be seen on their official website. However, for the time being, all efforts are focused on the development of the Alpha5, according to DeVries.

Additionally, DeLorean Motor Company has announced that everyone's reservation slot number will be adjusted once they sell out at 4,000 reservations. The original number of available slots was 9,400, but this has been reduced to 4,000.

With just over 1,000 reservations remaining, DeLorean is ramping up their marketing efforts to build momentum. Sales for the Alpha5 will be paused for a week while the company focuses on social media and other marketing initiatives. Additionally, the price for a reservation slot will be increased to $3,500. Previously, most of the customers who reserved a slot were part of DeLorean's VIP customer list. However, last 1000 reservations will now be open to the public.

Exciting news for Alpha5 enthusiasts: the car will be featured in the upcoming movie "Fast and the Furious 10" this summer. DeLorean has plenty of events and amazing videos planned, so stay tuned for more news to come. The MSRP for the Alpha5 is expected to be around $145,000, with a plus package option that includes a larger battery and more features for $160,000.


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